Allen Herlambang Julizar – Medium

Allen Herlambang Julizar

Why Doing Market Research Is Non-Negotiable

This is a no-nonsense guide to understanding and dominating your market with pract

Mar 1

Why Doing Market Research Is Non-Negotiable

Mar 1

Bad Marketing Lessons from the EA & Ubisoft

Can you actually learn from their mistakes and turn things around?

Feb 24

Bad Marketing Lessons from the EA & Ubisoft

Feb 24

How to Craft Your Brand Strategy That Drives Business Impact

Without a brand strategy, you’re just another face in the crowd. You’re competing on price, not value.

Feb 21

Feb 21

Branding and Its Impact on Business Growth

Why your obsession with quick wins is killing your long-term growth (and how to fix it).

Feb 18

Branding and Its Impact on Business Growth

Feb 18

Core Elements of Branding: Beyond the Logo (and Why Most Get it Wrong)

Think you know what makes a brand truly great? Think again.

Feb 14

Feb 14

Why Your Brand is More Than Just a Pretty Logo (It’s a Bloody Garden)

Most people think branding is just about a fancy logo and some pretty colours. They’re wrong. Dead wrong. And it’s costing them a fortune.

Feb 11

Feb 11

Branding vs. Marketing: Is Your Business Like a Mismatched Outfit?

Most people think branding and marketing are the same thing. They’re not.

Feb 7

Branding vs. Marketing: Is Your Business Like a Mismatched Outfit?

Feb 7

What Is A Brand?

Discover the true essence of building a powerful brand

Feb 1

Feb 1

I Thought I Knew My Customers Until I Discovered the Behavioral Segmentation Approach

WARNING: VERY COMPREHENSIVE AND INSIGHTFUL LONG ARTICLE!

Nov 11, 2024

Behavioral segmentation is important to get your targeted customer

Nov 11, 2024

How a $0.99 Difference Made One Company $71.6 Billion Revenue — And How You Can Achieve It Too

Pricing isn’t just about numbers; it’s about understanding the psychology of the buyer

Oct 28, 2024

How a $0.99 Difference Made One Company $71.6 Billion Revenue — And How You Can Achieve It Too

Oct 28, 2024

Allen Herlambang Julizar

Allen Herlambang Julizar

Tired of marketing BS? Me too. Let's talk branding, career growth, and leadership that actually matters. Find me: https://www.linkedin.com/in/allenherlambang/

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