Allen Herlambang Julizar – Medium

Allen Herlambang Julizar

I Thought I Knew My Customers Until I Discovered the Behavioral Segmentation Approach

WARNING: VERY COMPREHENSIVE AND INSIGHTFUL LONG ARTICLE!

Nov 11

Behavioral segmentation is important to get your targeted customer

Nov 11

How a $0.99 Difference Made One Company $71.6 Billion Revenue — And How You Can Achieve It Too

Pricing isn’t just about numbers; it’s about understanding the psychology of the buyer

Oct 28

How a $0.99 Difference Made One Company $71.6 Billion Revenue — And How You Can Achieve It Too

Oct 28

Your UI/UX Design Is Sucks! Improve It With Gestalt Principles

Learn the sneaky tricks top brands use to get your eyes always on the screen, skyrocket engagement, and why knowing these secrets could be…

Oct 21

Your UI/UX Design Is Sucks! Improve It With Gestalt Principles

Oct 21

How Ubisoft Lost Its Way — A Gamer’s Lament and a Business Lesson For Us

My viewpoint about Ubisoft’s downfall, why gamers are tired of the same old formula, and what Ubisoft need to do to recapture the magic

Oct 8

How Ubisoft Lost Its Way — A Gamer’s Lament and a Business Lesson For Us

Oct 8

How Brands Shape Your Choices Without You Knowing

Is your shopping behavior controlled by your conscious mind, or is something else at play?

Oct 7

How Brands Shape Your Choices Without You Knowing

Oct 7

Nudge Theory in UX Design: Subtle Cues That Drive User Behavior

How small changes in user interfaces can significantly influence user actions

Sep 30

Nudge Theory in UX Design: Subtle Cues That Drive User Behavior

Sep 30

The Paradox of Choice: Why Fewer Options Lead to More Sales

Explores how offering too many choices can overwhelm your consumers, leading to decision paralysis, and how you can implement the knowledge

Sep 28

The Paradox of Choice: Why Fewer Options Lead to More Sales

Sep 28

Unveiling the Colors that Shape Customer Perception

“Colors, like features, follow the changes of the emotions.” — Pablo Picasso

Aug 3, 2023

Unveiling the Colors that Shape Customer Perception

Aug 3, 2023

The Magnetic Pull of Consistency in Branding: Your Key to Winning Hearts and Minds

“Consistency is the currency of trust, and trust is the cornerstone of loyalty.”

Jul 31, 2023

The Magnetic Pull of Consistency in Branding: Your Key to Winning Hearts and Minds

Jul 31, 2023

Unlocking the Power of Emotions in Branding: How Your Feelings Drive Your Buying Choices

“Emotions are the colors that paint the canvas of our decisions, infusing every brushstroke with life and meaning.”

Jul 24, 2023

Unlocking the Power of Emotions in Branding: How Your Feelings Drive Your Buying Choices

Jul 24, 2023

Allen Herlambang Julizar

Allen Herlambang Julizar

Let's talk about branding, marketing, career growth, and leadership. Connect with me on Linkedin: https://www.linkedin.com/in/allenherlambang/

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